AI Insights · Timothy · April 2023
Top 5 Wellness Apps on iOS in Mexico Q1 2023
Explore the performance of the top 5 wellness apps on iOS in Mexico during Q1 2023, including trends in downloads, revenue, and active users.
During the first quarter of 2023, the top 5 wellness apps on iOS in Mexico showcased diverse performance trends in terms of downloads, revenue, and active users. Here is an overview of their performance based on Sensor Tower data.
Calm experienced a peak in weekly revenue at approximately $12K during the first week of January, followed by fluctuations, settling around $8.9K by the end of March. Weekly downloads saw a significant decrease from 6.8K in early January to approximately 2.7K in the last week of March. Active users initially dropped from 41.9K in early January to 30.9K by the end of January, but rebounded to around 37.5K by the end of March.
Headspace: Sleep & Meditation saw its revenue peak at $8.4K in mid-January, with a slight decline towards the end of the quarter, finishing at around $6.4K. Weekly downloads were relatively stable, peaking at 1.4K in early January and hovering around 700 by the end of March. Active users experienced a rise from approximately 4K at the end of December to a peak of 5.4K in the first week of January, then fluctuated around 4.1K by the end of March.
Meditopia: AI, Meditation saw consistent weekly revenue, peaking at $6K in mid-February and ending the quarter at around $5.1K. Downloads peaked in early January at 1.4K but decreased to approximately 600 by the end of March. Active users followed a similar trend, starting at 8.3K in late December, peaking at 10.3K in early January, and ending March at around 7.9K.
Breethe: Sleep & Meditation demonstrated a strong performance with revenue peaking at $3.2K in early March and maintaining around $2.8K towards the end of the quarter. Weekly downloads saw a significant rise from 376 in early January to 4.1K in the third week of January, then fluctuated and settled at approximately 2.6K by the end of March. Active users increased from 2.2K in late December to a peak of 7.1K in late January, maintaining around 6K by the end of March.
Mindvalley: Self Improvement had a modest revenue performance, peaking at $3.7K in late February and ending March at around $2.1K. Downloads remained relatively stable throughout the quarter, averaging around 100 per week. Active users showed minor fluctuations, starting at 569 in late December and ending the quarter at approximately 502.
For more detailed insights and data, visit Sensor Tower.
